{"id":825,"date":"2025-05-29T15:57:51","date_gmt":"2025-05-29T15:57:51","guid":{"rendered":"https:\/\/blog.sitecurve.com\/?p=825"},"modified":"2025-05-29T16:51:23","modified_gmt":"2025-05-29T16:51:23","slug":"winners-losers-report-may-2025","status":"publish","type":"post","link":"https:\/\/blog.sitecurve.com\/winners-losers-report-may-2025\/","title":{"rendered":"May 2025 Google Core Update (Winners & Losers)"},"content":{"rendered":"\n

From Baby Strollers to VPNs, I analyzed 121 different industries, here’re some of the biggest winners and losers in SEO in May 2025.<\/p>\n\n\n\n

Every week, I analyze traffic shifts across 100s of industries on SiteCurve – from mattresses to VPNs to dog food.<\/p>\n\n\n\n

I then report on the biggest trends I’m seeing when it comes to getting more organic traffic from search engines.<\/p>\n\n\n\n

Since were at the end of the month, this is going to be a May recap, especially considering there was a Google update around May 16th.<\/p>\n\n\n\n

Here are the biggest patterns I’m seeing – including some surprising winners that went from zero to hero in just months.<\/p>\n\n\n\n

Let’s get into it.<\/p>\n\n\n\n

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Key Takeaways<\/div><\/span><\/span><\/span><\/div>
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Major Industry Patterns<\/strong><\/div>\n\n\n\n

Big Publishers Are Struggling Across Multiple Niches<\/strong><\/p>\n\n\n\n